Click on your directory page and you will see what sites your domain is listed on. You then want to build some backlinks to that Megafoo directory page. You can do this quickly by submitting to social bookmarking sites, commenting on forums or blogs or building profile links.
Viola! After a few weeks, you should have some quality backlinks to your site to help you rise in the SERPs!
1. Have a visible search box – Some people enjoy browsing through an online store, but the majority are “search dominant”. They want to find what they’re looking for quickly rather than browsing through hundreds of products. Make sure you have a simple and functional search box that is prominent and consistent on every page. Without it, your customers will immediately leave and move on to your competitor’s website.
2. Have helpful search results – There is nothing more frustrating than doing a search and getting a page of results that have nothing to do with a chosen keyword. Make sure your search results are accurate, support common misspellings and offer alternative search terms to make the user’s search as quick and painless as possible.
3. Make registration optional-not required – When a customer wants to buy a product, the worst thing you can do is to force them to register. This creates a barrier between the customer and the check-out page and can easily persuade them to abandon their shopping cart. Instead, show them the benefits of registering, such as convenience and increased security, while still leaving the choice to the customer. You will be surprised on how much your sales increase and how many of your visitors actually do register on your site.
4. Be upfront about out of stock items- If you don’t have an item in stock, let the customer know right away-not 2 days later through email. When a customer knows immediately that an item is on backorder, they may not be happy, but at least you avoid the possibility of that customer canceling their order or complaining to customer service. Not only being upfront about inventory, but notifying a customer when an item has been restocked, makes for an easier and more friendly shopping experience.
5. Have enough products on each page - A great way to increase sales is to get customers to look at more products at any given visit. If you have 100 products and only 10 products per page, you are making your visitors do more work. Try to display as many products as possible, (without overloading them) or better yet, give the customer the option of how many products they want to view at once.
Ultimately, your shopping cart should be easy for your visitors to use and persuade them to be a repeat customer. Eliminating common usability problems from your website is the first step to increasing your bottom line.
]]>SEO Friendly 301 permanent redirects for bad/old links and moved links (replace the link in the example with your own)
Redirect 301 /d/file.html http://www.bcdesignsit.com/r/file.html
Prevent Files image/file hotlinking and bandwidth stealing
RewriteEngine On
RewriteBase /
RewriteCond %{HTTP_REFERER} !^$
RewriteCond %{HTTP_REFERER} !^http://(www\.)?askapache.com/.*$ [NC]
RewriteRule \.(gif|jpg|swf|flv|png)$ /feed/ [R=302,L]
Block IPs – I have used this one in the past to prevent a stalker from viewing my site
allow from all
deny from 132.176.13.123
deny from 123.14
Rewrite underscores to hyphens for SEO: According to Matt Cutts from Google, dashes or hyphens are better to use instead of underscores for SEO. If your 200 page site uses underscores in the files names, this .htaccess rule can change that easily and quickly.
Options +FollowSymLinks
RewriteEngine On
RewriteBase /
RewriteRule !\.(html|php)$ – [S=4]
RewriteRule ^([^_]*)_([^_]*)_([^_]*)_([^_]*)_(.*)$ $1-$2-$3-$4-$5 [E=uscor:Yes]
RewriteRule ^([^_]*)_([^_]*)_([^_]*)_(.*)$ $1-$2-$3-$4 [E=uscor:Yes]
RewriteRule ^([^_]*)_([^_]*)_(.*)$ $1-$2-$3 [E=uscor:Yes]
RewriteRule ^([^_]*)_(.*)$ $1-$2 [E=uscor:Yes]
RewriteCond %{ENV:uscor} ^Yes$
RewriteRule (.*) http://d.com/$1 [R=301,L]
Password Protect Directories and Files:
# to protect a file
<Files secure.php>
AuthType Basic
AuthName “Prompt”
AuthUserFile /home/path/.htpasswd
Require valid-user
</Files>
# password-protect a directory
AuthType basic
AuthName “This directory is protected”
AuthUserFile /home/path/.htpasswd
AuthGroupFile /dev/null
Require valid-user
Redirect an old domain to a new domain
# redirect from old domain to new domain
RewriteEngine On
RewriteRule ^(.*)$ http://www.yourdomain.com/$1 [R=301,L]
When trying to choose keywords and determining whether or not you can rank for that particular keyword, you first must determine how many competing pages there are for that keyword. There are several different tools on the market today that can do this for you quickly and efficiently such as Market Samurai. Or you can go to Google, type your keyword/keyword phrase in quotes and see how many competing pages exist. Ideally you want a keyword or keyword phrase that has good traffic and 30,000 competing pages or less in order to rank quickly. If the keyword you are targeting has 1,000,000 competing pages, you will expend a lot of time, resources and money on trying to rank.
Once you have found a keyword that has few competing pages, you then want to determine the strength of your competitors. Quite simply, you must size up the top 10 competitors in Google for that keyword/keyword phrase without quotes. Factors you want to look at include:
1. Page rank –Sites that have low page rank will be much easier to beat
2. Title Tags – Google gives greater weight to those that have the keyword in their title
3. Meta Descriptions
4. Heading tags
5. Keyword in URL
6. # of Backlinks pointing to that url
7. # of domain backlinks
8. # of .gov and .edu backlinks
9. # of DMOZ and Yahoo backlinks
You will also want to evaluate the page ranks of inbound links and the anchor text relevance of those backlinks, remembering that quality always outranks quantity with Google. Finding out all of this information can be time consuming and overwhelming, so using software such as Market Samurai or Micro Niche Finder are wonderful tools for finding out this information. Knowing your competitors inside and out as well as what battles you can win are key to getting your website ranked and becoming a force to be reckoned with.
]]>http://www.ezwpthemes.com/
http://www.skinpress.com
Happy blogging!
]]>So for example, if I go to a blog that has the KeywordLuv plug-in and comment, I will enter: Belinda@Web Design Tips in the name field. (@ symbol is required for the backlinking to work) The title of the comment in the blog would now look like: Belinda from Web Design Tips says:
This allows me to get a backlink for the term “web design tips”
If you want to find out which blogs are using this plugin so you can comment, click on the link below and change “keyword” in the search query to the keyword you want to use.
http://www.google.com/search?hl=en&q…22&btnG=Search
Happy backlinking!
]]>Grothaus states that Google does NOT penalize sites for having duplicate content and that even spam sites aren’t penalized by Google for duplicate content—they are being penalized for the spam itself.
Some webmasters will use several different URL’s that are different, but show the same content. You won’t be penalized for using more than one, but your link popularity may be diluted which can negatively affect your rankings. Backlinks pointing to several different URL versions of the same content will make it harder to accumulate link juice for one URL. Non-friendly URL’s in search results can also decrease usability and Google will spend more time crawling the same content and not index the content that really matters.
To avoid these issues, Grothaus suggests picking one “canonical” version of the url for each page and link consistently within your site. You can also use the rel=”canonical” link element, but only use it between pages that are on the same domain, and it can be used on https:// and for ports as well. Another option is to make all non-canonical URLs do a permanent (301) redirect to the canonical (or preferred) URL. You don’t have to use it, states Grothaus, but it’s just another tool in your arsenal that can give you better search engine results. For more on duplicate content and ranking issues check out Greg Grothaus presentation in the video below.
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